FC Utrecht


FC Utrecht frontrunner with new webshop experience

Fan engagement and innovation are two important topics for FC Utrecht. We combined both by visualizing almost all fanshop items in 3D and showing them via our viewer, which we implemented in their existing environment. This way we transformed the webshop into an immersive experience overnight. Quick, easy and affordable. 



FC Utrecht is one of the first football clubs in the world using 3D images in their webshop

Unique style

On the website and in the campaigns 3D has become characteristic for FC Utrecht

Brand value

The brand value of FC Utrecht is not only dependent anymore from the results on the pitch


This viewer is implemented in the FC Utrecht webshop, so fans can play around with their favorite items

Webshop (fcutrecht.nl)

Fans are really excited about the new webshop experience

Tom Beekhuis Coordinator Marketing

Other cases