Webshop
This viewer was implemented in the FC Utrecht webshop during season 22/23, so fans could play around with their favorite items
Viewer
Fan engagement and innovation are two important topics for FC Utrecht. During season 22/23 we combined both by visualizing almost all fanshop items in 3D and showing them via our viewer, which we implemented in their existing environment. This way we transformed the webshop into an immersive experience overnight. Quick, easy and affordable.
Frontrunner
FC Utrecht was one of the first football clubs in the world using 3D images in their webshop during season 22/23
Unique style
On the website and in the campaigns 3D became characteristic for FC Utrecht
Brand value
The brand value of FC Utrecht was not only dependent anymore from the results on the pitch
This viewer was implemented in the FC Utrecht webshop during season 22/23, so fans could play around with their favorite items
Fans were really excited about the new webshop experience
Tom Beekhuis Coordinator Marketing